Cynet Adds Leaders to Advance Channel Strategy
Michael Newell
MichaelN@cynet.com
Cynet, provider of the world’s first All-in-One Cybersecurity Platform, is pleased to announce the addition of two experienced channel leaders to its executive suite. Karen Ward wil l accelerate growth by leading a rapidly expanding go-to-market team as Senior Vice President of Sales. Jeannine Edwards will direct efforts to articulate and amplify Cynet’s value proposition to the channel as Senior Director of Marketing. Their additions to the Cynet team reflect a commitment to channel partnership as a strategic priority and a focal point for growth moving forward.
Karen joins Cynet from Barracuda, where she led channel growth and scale initiatives as VP, North America MSP Sales. Her extensive experience in the technology sector also includes leadership roles with Sonian and Experian Data Quality.
“I am thrilled to join Cynet at such a transformative moment for cybersecurity service providers,” says Karen. “Cynet has a strong team and the All-in-One Cybersecurity Platform is purpose-built for MSPs to maximize efficiency through automation and consolidation. Based on these advantages, we are more excited than ever to continue championing the needs of the channel while ushering in a new era of growth for Cynet and our partners and customers.”
Jeannine’s deep understanding of the IT services channel will be a significant asset as Cynet’s marketing team expands partner recruitment and engagement. With over 15 years of experience navigating the software-as-a-service market, Jeannine led channel marketing at Arcserve (formerly StorageCraft) and is widely recognized as a pioneering leader of community in the channel. While Senior Director at ConnectWise, Jeannine created over 50 MSP engagement opportunities and, most notably, helped build IT Nation Connect into the IT industry’s largest MSP event. Her skillset and extensive experience will be pivotal as Cynet scales its network of channel partners moving forward.
“I am delighted to join Cynet, an innovative company that has always put channel partners first,” says Jeannine. “The All-in-One Cybersecurity Platform provides unparallelled value for partners in the channel, and I am excited to maximize that positive impact by demonstrating compelling new opportunities for Cynet partners to accelerate their business growth, protect customers and maximize efficiency.”
Current Cynet partners will also benefit from increased marketing support, Jeannine says. “Our partner marketing strategy will invest significantly in joint programs, resources and enablement for Cynet partners to differentiate their services in an increasingly competitive market.”
“2024 was an incredible year as Cynet surpassed all growth goals and doubled net new ARR,” says Cynet Founder & CEO Eyal Gruner. “Now we are excited to build on that momentum by bringing in experienced leaders like Karen and Jeannine. They understand not just the channel, but how to organize and lead a team that is responsive to the business priorities of partners. Their skills and experiences align seamlessly with Cynet’s mission as a channel-first company.”
Karen and Jeannine join Cynet at a pivotal moment for the company. Cynet recently stood out as the only cybersecurity vendor to achieve 100% Protection and 100% Detection Visibility in the 2024 MITRE ATT&CK Evaluation. As cyberattacks increase in volume and sophistication, managed cybersecurity services are in unprecedented demand by small-to-medium enterprises. Cynet’s All-in-One Cybersecurity Platform is purpose-built to meet this demand, and, by spearheading Cynet’s go-to-market strategy, Karen and Jeannine will be crucial to delivering it.
(Professional headshots for Karen Ward and Jeannine Edwards are available for download.)
About Cynet
Cynet’s All-in-One Cybersecurity Platform unifies a full suite of security capabilities on a single, simple solution, backed by 24/7 SOC support. Cynet is purpose-built to enhance protection for small-to-medium enterprises and to maximize margins for MSPs. For more information, visit www.cynet.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20250117698964/en/
New @Cynet360 leaders advance commitment to channel partnership as a strategic priority
