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Prime Focus Technologies Wins NAB Show \"Product of the Year\" Award for CLEAR® AI Content Studio Agents

prnewswire April 09,2025( 0) (84) 0

LOS ANGELES, April 9, 2025 /PRNewswire/ -- Prime Focus Technologies (PFT), creator of CLEAR^®, announced today that its AI-powered application, CLEAR^® AI Content Studio, has won the 2025 NAB Show \"Product of the Year\" Award in the AI/Machine Learning category.

This prestigious hono

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These agents work in tandem with human users to dramatically accelerate content workflows. The Entertainment Highlights Agent identifies key moments to generate compelling short-form clips; the Reframe Agent optimizes content for mobile-first platforms by converting horizontal formats into vertical or square formats; the Localize Agent enables rapid global distribution by generating AI-powered subtitles, dubs, and closed captions; the Thumbnail Agent selects eye-catching visuals to boost engagement; and the TSK Agent (Title, Synopsis, Keywords) creates rich, platform-optimized metadata to enhance discoverability.

Teams can intuitively search for content, assemble lineups, perform edits in the cloud, and seamlessly export assets to Adobe Premiere Pro—ensuring a smooth and efficient transition into creative post-production pipelines.

"CLEAR^® AI Content Studio solves for speed, relevance, and personalization—all in one workspace," said Ramki Sankaranarayanan, Founder & Global CEO, Prime Focus Technologies. "This award is recognition of how AI agents can co-work with human creativity to deliver results that were previously unthinkable."

The solution is already driving measurable impact:

• 8X content upload increase, 3X subscriber growth and 22X YouTube revenue boost for a major broadcaster
• 85% cost savings for an OTT platform through AI-powered subtitling across 15 languages
• 5X increase in content reuse and 50% reduction in promo creation time for a global broadcaster, accelerating monetization

CLEAR^® AI Content Studio enables rapid turnaround of catch-up clips, recaps, trailers, and short-form news summaries; auto-adapts content for mobile-first formats; and localizes with subtitles, dubs, and closed captions—reducing production overheads and scaling audience engagement in a fragmented media landscape.

About Prime Focus Technologies

Prime Focus Technologies (PFT) is the creator of CLEAR^®. It offers streaming platforms, studios, and broadcasters AI-led technology and media services powered by the cloud—enabling creativity, agility, and most importantly, revenue growth. PFT partners with major players such as Channel 4, ITV, Sinclair Broadcast Group, A&E Networks, Warner Bros. Discovery, Paramount, Crunchyroll, Insight TV, JioStar, BCCI, Tegna, Amazon MGM Studios, and more.

For more information visit: www.primefocustechnologies.com

Press Contact

T Shobhana

Senior Vice President & Global Head of Marketing

Prime Focus Technologies

Los Angeles, CA

t.shobhana@primefocus.com

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